We’re all familiar with the process when it is to the Oculus Storefront and its rigorous curation. This keeps the quality of experiences and games high and stops poor-quality apps from sliding into the gaps. This makes it more difficult for independent developers to create their VR content on Oculus.

Oculus created the “App Lab” as a way to combat this problem. It lets independent developers publish their VR content in an official location without having to undergo the rigorous curation of the Oculus Storefront. The App Lab is very similar to the Oculus storefront. You can browse and download apps exactly as you would on the traditional virtual storefront. However, it’s much less than curated.

If your app is successful in the App Lab it could be promoted to the Oculus Storefront and will get more visibility and reach a wider audience. This is not just based on download numbers but also retention metrics, long-term profitability, the development teams and so on.

If you’re looking to explore the entire range of Oculus Quest apps, we recommend you to enable developer mode on your Meta headset and then try App Lab. There are lots of exciting games and experiences to play, including well-known non-games such as Tilt Brush which turns your headset in to an immersive art studio. Quill Theater is a cool VR media app that shows amazing 6DoF animations and movies made by https://renderingwithstyle.com/2021/12/29/oculus-rift-game-design/ the community.